About this Project
TymeSaving is a project dedicated to the development of a streamlined savings deposit function, providing Tyme users in the Philippines with a convenient way to deposit their savings quickly. This initiative emerged as a response to the legal challenges encountered during the TymeBank Crypto project. With TymeSaving, we are committed to empowering individuals to save efficiently and effortlessly, fostering financial stability and growth in the Philippines.
As a member of the senior design team, I played a key role in developing innovative concepts for TymeBank Philippines' Saving feature. Through our collective efforts, we aimed to revolutionize the savings experience, delivering a transformative solution that empowers users to achieve their financial goals with ease.
Together with Mr. Dorazio Silvano, the Head of Design, and POs from the Philippines, we closely collaborated to fully grasp the client's need for a swift and efficient money-saving feature. Through our collaborative efforts, we gained valuable insights that guided the development of a solution tailored to meet the client's requirements.
Through in-depth study of user behavior and psychology in the Philippines, I applied impactful frameworks to create a user-centric experience. By understanding the unique needs and preferences of users, we crafted solutions that resonate and deliver exceptional value.
By identifying key competitors, we leverage their insights to fuel a brainstorming session. This collaborative approach helps us generate solutions that align with our current standings, enabling us to stay ahead in the market.
As a task performer in the Saving team, I collaborate closely with two other designers on a daily basis. It is my responsibility to report our progress to the Head of Design at the end of each day, ensuring effective communication and smooth workflow.
Using TymeBank's existing design system, I crafted the Saving product for both iOS and Android platforms. By ensuring a consistent and unified experience across devices, we deliver a seamless and intuitive savings solution for users.
As the main designer, I consistently provide persuasive solutions that resonate with the Head of Design and relevant Product Owners. By leveraging my expertise, I strive to drive alignment and secure buy-in for the feature's success.
he objective is to design a seamless user experience that eliminates complexities and reduces friction, enabling users to effortlessly deposit funds with just one hand. By leveraging intuitive gestures, smart automation, and thoughtful interface design, we can provide a hassle-free and efficient deposit experience that aligns with the needs and preferences of our users.
By thoroughly understanding the user's perspective and needs, I can design customer touchpoints in a subtle and intuitive manner. Through careful attention to detail and seamless integration with the existing user flow, I aim to create a user experience that guides and supports users throughout the savings deposit process. By utilizing familiar interactions and providing clear and concise instructions, I can ensure a smooth and effortless experience that enhances user satisfaction and encourages regular savings habits.
Informed by market and customer research, I crafted a launch version that addresses key pain points and delivers a compelling solution.
Users desire a strong incentive to encourage them to set aside some of their earnings for savings.
Users want the process to save money from their accounts should be incredibly straightforward, easy, and free of unnecessary restrictions.
Users want to see how much money they have left in their savings accounts before and after making saving deposits.
Users desire the option to select a time for money to be automatically transferred into their savings account in a secure and practical manner.
Users want to be able to monitor their savings' progress so that it can be presented to them as an engaging game that they want to play repeatedly.
Users favor user interfaces that are clear, uncluttered, and uncomplicated but still inspiring to use.
I aim to empower Filipino users to effortlessly deposit and grow their savings, promoting financial stability and long-term financial well-being. With a focus on simplicity, convenience, and accessibility, my design strives to remove barriers and make saving a seamless part of everyday life for Filipinos. Through intuitive interfaces, clear guidance, and personalized features, I envision a future where TymeSaving becomes the go-to platform for Filipinos to achieve their financial goals and build a brighter future.
As a designer at TymeSaving, I am driven by a set of design philosophies that shape the way I approach creating a savings deposit experience tailored to Filipino users. With a focus on simplicity, convenience, accessibility, personalization, security, and empowerment, my goal is to deliver a user-centric platform that empowers Filipinos to save and grow their financial well-being. By adhering to these guiding principles, TymeSaving aims to provide a seamless and impactful savings journey that meets the unique needs and aspirations of our Filipino users.
below are the design philosophies that I apply in TymeSaving
In designing TymeSaving, I challenge conventional thinking and embrace the power of inverse mindsets. By questioning irrational assumptions and adopting inverse mindsets, I push the boundaries of design to create a savings deposit experience that truly stands out. Through simplicity, accessibility, personalization, security, and empowerment, I reshape the way users interact with their savings, offering them a seamless and meaningful journey. With a fresh perspective and innovative approach, TymeSaving sets a new standard for financial products, putting the needs and aspirations of our users at the forefront.
Meet Maria, a goal-oriented individual with a passion for saving and a vision for a brighter future. Her determination and commitment to financial stability drive her to seek practical solutions that align with her aspirations. Through a deep understanding of Maria's needs and motivations, we can tailor our offerings to empower her on her path to financial success.
The customer journey map provides a holistic view of Maria's experience with TymeSaving, from the moment she becomes aware of the platform to her ongoing loyalty and growth. By understanding Maria's actions, touchpoints, thoughts, feelings, and opportunities at each phase, we gain valuable insights to optimize and enhance her journey. This customer-centric approach allows us to identify pain points, address Maria's specific needs, and seize opportunities to create a seamless and engaging experience tailored to her goals. Through every interaction, we strive to deliver exceptional value, build trust, and foster a long-lasting relationship with Maria as she saves for her big plans.
In order to deeply understand the needs, thoughts, and experiences of our target user Maria, we have created an empathy map that explores her perspectives and emotions throughout her savings journey. By delving into what Maria thinks, feels, hears, sees, says, and does, as well as identifying her pain points and objectives, we gain valuable insights that inform our design decisions. This empathy map allows us to step into Maria's shoes and design a savings platform that addresses her unique challenges, empowers her aspirations, and guides her towards financial success.
TymeSaving's design ideas focus on simplifying the savings process, providing personalized guidance, addressing unexpected expenses, incentivizing and motivating users, enhancing the user experience, and leveraging technology for real-time insights. These ideas aim to revolutionize the way individuals save, making it effortless, engaging, and rewarding.
Witness the remarkable journey of TymeSaving's design as it swiftly unfolded within a mere 3 months, driven by the exceptional synergy of our talented and dedicated team. With relentless determination and an unwavering commitment to excellence, we harnessed our collective expertise to create a design that truly captivates. Through seamless collaboration and a shared vision, we meticulously crafted TymeSaving to deliver an unparalleled user experience that empowers individuals to save and achieve their financial goals. Embrace the power of efficient design, made possible by the remarkable talent and collaboration of our extraordinary team.
Empowering TymeBank users to cultivate a new savings habit, our innovative feature revolutionizes the way they manage their finances. By automatically deducting small amounts from their funds and channeling them into dedicated savings accounts, we have successfully instilled a culture of regular saving. The impact has been profound, as users witness their savings grow steadily over time, enabling them to achieve their financial goals and build a secure future. This transformative approach to savings has empowered TymeBank users to take control of their financial well-being and develop a sustainable savings habit.
"I love how simple and hassle-free GoTyme's Saving feature is. It has made saving money a breeze. Thank you, GoTyme! I especially appreciate how quick and easy it is to top up my savings account." - John Santos
"I'm impressed by the financial success I've achieved with GoTyme's Saving feature. It's truly a game-changer. Thank you for helping me reach my goals!" - Michael Fernandez
"As a smart saver, I highly recommend GoTyme. It's a must-have tool for easy money-saving and growth. Thank you, GoTyme!" - Lisa Reyes
"Motivating and empowering! GoTyme keeps me on track with my savings targets. Thank you for the excellent service!" - David Garcia